PR . Marketing . Consulting

Privacy Policy

Controller

The controller within the meaning of data protection laws, in particular
the EU General Data Protection Regulation (GDPR), is:

Fortis PR OHG
Rochusstr. 24
82166 Gräfelfing (near Munich), Germany

Phone: +49 (89) 45 22 78 0
Fax: +49 (89) 45 22 78 22

Email: info(at)fortispr.de
Web: www.fortispr.org

Partners: Liane Lahl, Andrea Melzer

Registered at: Local Court of Munich (Amtsgericht München)
Registration number: HRA 96804
VAT ID: DE232672866

Your Data Subject Rights

Under the contact details provided above, you may exercise the following rights at any time in accordance with the EU General Data Protection Regulation (GDPR):

  • The right to access the personal data we store about you and how it is processed (Art. 15 GDPR),
  • The right to correct inaccurate personal data (Art. 16 GDPR),
  • The right to have your data deleted (Art. 17 GDPR),
  • The right to restrict data processing if we are not yet permitted to delete your data due to legal obligations (Art. 18 GDPR),
  • The right to object to the processing of your data (Art. 21 GDPR), and
  • The right to data portability, provided you have consented to the data processing or have entered into a contract with us (Art. 20 GDPR).

If you have given us consent, you may revoke it at any time with effect for the future.

You also have the right to file a complaint with a supervisory authority at any time—for example, the data protection authority responsible for your place of residence or the authority responsible for us as the data controller.

A list of supervisory authorities (for the non-public sector), including their contact details, can be found at:
www.bfdi.bund.de/DE/Service/Anschriften/anschriften_table.html

Processing Activities

Collection of General Information When Visiting Our Website

Type and Purpose of Processing

When you access our website—meaning you do not register or otherwise submit information—general technical information is automatically collected. This information (server log files) includes the type of web browser, operating system used, the domain name of your Internet service provider, your IP address, and similar data.

This information is processed for the following purposes:

  • Ensuring a smooth connection to the website
  • Ensuring seamless use of the website
  • Ensuring system security and stability, especially for abuse detection
  • Ensuring error-free display and optimization of the website

We do not use your data to draw conclusions about your identity. However, we reserve the right to review the server log files retrospectively if there are concrete indications of unlawful use.

Legal Basis and Legitimate Interest

Processing is carried out pursuant to Art. 6(1)(f) GDPR based on our legitimate interest in improving the stability and functionality of our website as well as ensuring system security and detecting misuse.

Recipients

The recipients of the data may include technical service providers who act as data processors on our behalf for the operation and maintenance of our website.

Storage Duration

Server log files are stored in a form that permits the identification of data subjects for a maximum of 14 days unless a security-relevant event occurs (e.g., a DDoS attack).

In such cases, server log files are stored until the security incident has been resolved and fully investigated.

Provision Required or Necessary

The provision of the above-mentioned personal data is neither legally nor contractually required. However, without the IP address, the service and functionality of our website cannot be guaranteed. Additionally, certain services and features may be unavailable or limited.

Right to Object

Please refer to the information regarding your right to object under Art. 21 GDPR below.

Contacting Us

Type and Purpose of Processing

You can contact us via the email addresses provided. In this case, the personal data transmitted with the email will be stored. This includes the date and time the email was sent, your email address, IP addresses, and information about the servers involved in the communication.

You can also contact us by phone using the telephone numbers provided. In this case, we log data including your phone number and the duration of the call.

Regardless of the method of communication, we process the content of your inquiry. Your data is stored for the purpose of individual communication with you.

Legal Basis

Data processing is based on our legitimate interest (Art. 6(1)(f) GDPR).

Our legitimate interest is to enable simple and effective communication with you.

If you contact us to request a quote or enter into a contract, data processing takes place as part of pre-contractual measures (Art. 6(1)(b) GDPR).

Recipients

The recipients of the data may include technical service providers who act as data processors on our behalf for the operation and maintenance of our website.

Storage Duration

Data will be deleted no later than [please insert information] after your inquiry has been processed.

If a contractual relationship is established, we are subject to statutory retention periods. These are generally 6 or 10 years for accounting and tax purposes.

Provision Required or Necessary

Providing your personal data is voluntary. However, we can only respond to your inquiry if you provide us with the necessary information and the reason for your contact.

Right to Object

Please refer to the information regarding your right to object under Art. 21 GDPR below.

Use of the Tracking Tool Google Analytics

Type and Purpose of Processing

If you have given your consent, this website uses Google Analytics 4, a web analytics service provided by Google Ireland Limited (Google Building Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland).

Google Analytics uses cookies to help analyze how users interact with the website. The information collected is typically transmitted to and stored on a Google server in the United States.

Google Analytics is configured with IP anonymization enabled by default. This means that Google truncates your IP address within EU or EEA member states. Only in exceptional cases is the full IP address transmitted to a Google server in the U.S. and truncated there. According to Google, the IP address transmitted by your browser will not be merged with other Google data.

During your visit to our website, your user behavior is tracked in the form of events, such as:

  • Page views
  • Session start
  • Session duration
  • User engagement
  • First visit to the website
  • Scrolls (e.g., when a user scrolls 90% of a page)
  • Clicks on external links
  • Viewed or clicked ads
  • Internal searches
  • Interaction with video content
  • Downloads
  • Language settings

In addition, the following information is collected:

  • Approximate location (region)
  • Your IP address (in truncated form)
  • Technical information such as browser, internet provider, device type, and screen resolution
  • Referral source (i.e., how you arrived on our site, e.g., via another website or advertisement)

Further information on terms of use and privacy can be found at: www.google.com/analytics/terms/us.html and https://policies.google.com/.

Google uses this information on behalf of the website operator to evaluate your use of the website, compile reports on website activity, and provide other services related to website and internet usage.

Legal Basis

The legal basis for this data processing is your consent under Art. 6(1)(a) GDPR.

Recipients

We use technical service providers for the operation and maintenance of our website and for cookie evaluation. These providers act as data processors on our behalf.

Another recipient of the data is Google Ireland Limited (Google Building Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland), which uses Google LLC, based in the USA (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA), as a service provider.

Storage Duration

Data we send and that is linked to cookies will be automatically deleted after 14 months.

Google Analytics cookies have a maximum lifespan of two years. Data deletion takes place automatically on a monthly basis once the retention period has been reached.

Third Country Transfer

Because Google’s headquarters is located in the United States, it is possible that your data may be processed on servers located in the U.S. This may pose a risk that U.S. authorities could access your data for surveillance purposes, without effective legal remedies being available to you. To ensure an adequate level of data protection, we have entered into EU Standard Contractual Clauses with Google, which can be reviewed here:
https://business.safety.google/adscontrollerterms/sccs/c2c/

Withdrawal of Consent

You can revoke your consent at any time with effect for the future by adjusting your cookie settings.

You can also disable Google Analytics tracking on our website by clicking this link. This sets an opt-out cookie on your device that prevents future data collection by Google Analytics on this website, provided the cookie remains installed in your browser.

Furthermore, you can prevent the collection of data generated by the cookie and related to your use of the website (including your IP address) and prevent Google from processing this data by downloading and installing the browser plugin available at the following link:
https://tools.google.com/dlpage/gaoptout/

Cookies

A cookie is a small data file that is created when you visit a website and temporarily stored on the website visitor’s device. When the user accesses the server of this website again, their browser sends the previously stored cookie back to the server. The server can then evaluate the information obtained through this process. Cookies help improve website navigation and usability in particular.

You can access detailed information about the cookies used on this website and their specific purposes at any time in the cookie settings.

Deleting Cookies

You can delete individual cookies or the entire set of stored cookies. You will also find instructions on how to delete cookies or block their storage in advance, depending on your browser provider. Relevant information can be found via the following links:

Additionally, you can block the execution of so-called scripts by default. The NoScript extension allows JavaScript, Java, and other plugins to be executed only on trusted domains you specify.

For information and setup instructions, refer to your browser provider—for example, for Mozilla Firefox:
https://addons.mozilla.org/en-US/firefox/addon/noscript/

Technically Necessary Cookies

Type and Purpose of Processing

We use cookies to make our website more user-friendly. Some elements of our website require the browser to be recognized even after a page change.

The purpose of technically necessary cookies is to simplify the use of websites for users. Certain features of our website cannot function without cookies. These features require that the browser is recognized after navigating to a new page.

The following features, for example, require the use of cookies:

Please refer to our cookie consent tool for a complete overview of the cookies used on this website.

Legal Basis and Legitimate Interest

The processing of data through technically necessary cookies is based solely on our legitimate interest in providing a user-friendly website experience and in documenting consent under Art. 6(1)(f) GDPR in conjunction with a balancing of interests under §25(2) TDDDG (German Telecommunications and Telemedia Data Protection Act).

Recipients

The recipients of this data may include technical service providers who act as data processors on our behalf for the operation and maintenance of our website.

Storage Duration

The storage duration of each cookie used can be found in our cookie consent tool.

Provision Required or Necessary

The provision of the above-mentioned personal data is neither legally nor contractually required. However, without this data, the service and functionality of our website cannot be guaranteed. Some services may be unavailable or only partially available.

Right to Object

For more information, please refer to your right to object under Art. 21 GDPR further below.

Provision prescribed or required

The provision of your data is voluntary, solely on the basis of your consent. However, we would like to point out that in this case you may not be able to use all functions of this website to their full extent.

Withdrawal of Consent

You can withdraw your consent at any time via the cookie consent tool, with effect for the future.

Profiling

By using non-essential cookies, we may evaluate the behavior of website visitors and analyze their interests. To do so, we create a pseudonymized user profile.

Information about your right to object in accordance with Art. 21 GDPR

Right to object on a case-by-case basis

You have the right to object, on grounds relating to your particular situation, at any time to processing of personal data concerning you which is based on point (f) of Art. 6 (1) GDPR (data processing on the basis of a balance of interests); this also applies to profiling based on this provision within the meaning of Art. 4 No. 4 GDPR.

If you object, we will no longer process your personal data unless we can demonstrate compelling legitimate grounds for the processing which override your interests, rights and freedoms, or the processing serves the establishment, exercise or defense of legal claims.

Recipients of an objection

Fortis PR OHG
Rochusstr. 24
82166 Gräfelfing (near Munich), Germany

Phone: +49 (89) 45 22 78 0
Fax: +49 (89) 45 22 78 22

Email: info(at)fortispr.de
Web: www.fortispr.org

Partners: Liane Lahl, Andrea Melzer

Registered at: Local Court of Munich (Amtsgericht München)
Registration number: HRA 96804
VAT ID: DE232672866

Changes to our privacy policy

We reserve the right to amend this privacy policy so that it always complies with current legal requirements or to implement changes to our services in the privacy policy, e.g. when introducing new services. The new privacy policy will then apply to your next visit.

Questions about data protection

If you have any questions about data protection, please send an e-mail to the person responsible named above.

Copyright notice

This privacy policy was created with the help of activeMind AG – the experts for external data protection officers (version #2024-10-25).

Send us an email or give us a call.

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